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Search Engine Roundup
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AOL Search: |
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Uses Open Directory Dmoz.org (see below) and Inktomi (see below) for its results.
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Open Directory listings are spidered by AOL's own spider, and AOL
applies its own ranking algorithm to the search results.
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AltaVista: |
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Index time is supposed to be 2-3 days, but AltaVista is going through
some major changes, so indexing has been very slow lately. 4-6 weeks is
a more likely time frame for indexing.
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"Link Popularity" will improve ranking
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Differentiates between singular/plural and lower case/upper case. We
recommend including both singular/plural and lower case/upper case on
your actual pages or doorway pages.
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Recommend using your keywords in the Title for better placement.
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For more on "Link Popularity" please goto to:
http://destinationsite.com/c?c=53969.37409.0.28638.5
http://destinationsite.com/c?c=53969.37409.0.28638.6
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DirectHit: |
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A lot of search engines like HotBot, MSN and others
have recently adopted the Direct Hit search technology. Getting
listed with Direct Hit may also bring in considerable amount of
traffic, but your site has to be somewhat popular.
http://www.directhit.com
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Uses "Click Popularity" to rank pages. "Click Popularity" means that
the more people clicking on your link, the higher it will move.
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DirectHit is used by a number of other major search engines
including: HotBot, MSN Search and Lycos.
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For more details on DirectHit and "Link Popularity" goto:
http://destinationsite.com/c?c=53969.37409.0.28638.7
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Excite: |
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Index time is 2 weeks, but has not been indexing for over 2 months.
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Submit main page only. Your sub-pages will be crawled if they are
linked from your main page.
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Does not support META Tags, therefore we highly recommend including
your keywords in your TITLE and page content.
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Uses "Link Popularity" as a ranking factor.
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Excite has announced that they are doubling their index size to 250
million listings.
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Go.com (Formerly Infoseek): |
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Index time is 1-6 weeks
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A listing in the Directory portion will improve your ranking. To get
listed in the Go Directory, you can email your site info to:
url_review@infoseek.com or become a Go Guide and add your own site:
http://destinationsite.com/c?c=53969.37409.0.28638.8
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"Link Popularity" is a very important ranking factor.
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Only indexes root domain URL's. You must include links to all your
sub-pages from your main page in order for the sub pages to be indexed.
If you don't have a root URL (domain name) and are having problems
getting in, then email your submission to them via:
www-request@infoseek.com
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For more details goto:
http://destinationsite.com/c?c=53969.37409.0.28638.9
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Goto.com: |
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Even though it is not free, GoTo.com can bring targeted
traffic to your site at a low cost. To get listed with GoTo.com you
have to open an account with a minimum of $25, then bid on keywords
that you would like to target. The minimum bid for each keyword is
$0.01. I would recommend bidding $0.01 on 500-1000 keywords related
to your site. You can bid high on 5-10 keywords that are really
important to your site and bid $0.01 on others.
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Goto.com is a fee-based search engine.
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You can buy targeted keyword listings for as low as a penny
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The more you pay, the higher your ranking will be.
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This is truly one of the cheapest and most effective ways to
advertise on the net.
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Uses Inktomi for its secondary listings after the paid ones.
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We have negotiated a deal with GoTo.com to offer Submit Express
Newsletter readers a discounted package for advertising. It is
available at:
http://destinationsite.com/c?c=53969.37409.0.28638.10
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Google: |
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Google is a very new search engine and is fast becoming a favorite
amongst net users.
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Google uses "Link Popularity" as its most important ranking factor.
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It is used by Netscape Search for its secondary results.
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Inktomi: |
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Inktomi is not a search engine, but it is a search engine database
provider.
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Many major search engines tap into Inktomi's database to query
listings. Some of these include: Yahoo, HotBot, AOL Search, GoTo.com,
ICQiT and Canada.com.
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There is no way to submit to Inktomi directly. You will need to go
through one of the above partners or our free submission service.
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META Tags are very important for Inktomi. Make sure all your keywords
are listed in the META Tags.
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For more info about META Tags see:
http://destinationsite.com/c?c=53969.37409.0.28638.13
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LookSmart: |
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LookSmart is a human-compiled directory
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It is being used by MSN Search for its primary results, and by Excite
in the directory portion.
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LookSmart uses AltaVista for those results that cannot be found in
its database.
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To get a good placement in LookSmart, make sure to include your most
important keywords in the description that you send them.
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Lycos: |
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Uses results from Open Directory Project for its main listings.
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Uses DirectHit and its own spidered database for secondary results.
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Make sure that you are listed in Open Directory if you are looking to
get a good ranking at Lycos.
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MSN Search: |
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Uses LookSmart for the primary results, and then Inktomi.
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Uses DirectHit for "Top 10 most Popular Sites."
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Netscape Search: |
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Primary results come from Open Directory and its own "Smart Browsing"
technology to find the official websites of major companies.
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Secondary results come from Google.
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Northern Light: |
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Northern Light has one of the biggest databases among all search
engines, but it is a very under-rated search engine.
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Does not support META Tags, therefore we highly recommend including
your keywords in your TITLE and page content.
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Only supports specific web page extensions (HTM, HTML, ASP). Will not support
none standard extensions.
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Open Directory (Dmoz.org): |
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Recently, when Netscape purchased NewHoo, the Open
Directory, I was quick to submit my site to be included. The only
complaint I have with the Open Directory Project is that the editor
in the category you are trying to submit your site to may be your
competitor and may try to list your site lower in the list. But you
can submit your site to three or four different categories if it
belongs. Recently, Lycos and HotBot adopted the Open Directory, and
Altavista is adopting it soon, so getting listed with the Open
Directory may bring you a lot of traffic.
http://www.dmoz.org/add.html
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A human-compiled directory where all the editors are volunteers from
the net.
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Most everybody can become an editor by applying for a category.
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Open Directory is one of the most important directories to get listed
at. Its listings are used by some major search engines such as:
Netscape (who owns Open Directory), Lycos, HotBot (directory portion)
and AltaVista (directory portion).
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For submission you must go to their page and submit to the category
that best fits your site.
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Getting listed may take anywhere from one day to over a month,
depending on when the editors check their category submissions.
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If you do not get listed within a month, we recommend that you email
the appropriate category editor from the link provided on the bottom of
the page.
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Make sure to use your keywords in the description that you submit, as
Open Directory does not spider pages.
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Snap: |
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Snap is a human-compiled directory.
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Snap has added a new feature called "LiveDirectory." This feature
allows real time live addition of websites, without having to wait for
an editor to review your site. The only difference is that the results
will be shown after the regular listings. Over time, the editors will
go through and add the best sites from the submissions to the actual
directory listings.
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Make sure to use your keywords in the description that you submit, as
Snap does not spider pages.
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Webcrawler: |
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Webcrawler is a small search engine owned by Excite. It has less
listings than any of the other major search engines.
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It could be tough to get listed in Webcrawler, especially if you are
hosted with a free hosting provider and don't own your own domain name.
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Sites can get dropped off from Webcrawler quickly. We recommend
submitting to them once a month.
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Yahoo: |
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Even though getting listed on Yahoo is a pain and it may
take up to six months, most sites get the majority of their traffic
from Yahoo!. Also try submitting to Yahoo! Local or International if
your site fits. If you submitted your site to Yahoo! and nothing
happened for four or five weeks, try submitting again in the same
category, or maybe in a different category. You can get good tips
on how to get listed on Yahoo! at search engine forums at
http://www.searchengineforums.com. Do what ever you have to do, but
get listed on Yahoo!. http://www.yahoo.com
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Yahoo is a human-compiled directory, which accepts only about 100-
1500 sites a day.
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It is very tough to get listed in Yahoo, but getting listed can bring
you a lot of traffic, as it is one of the most visited sites on the
net.
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Follow all their instructions carefully before submission.
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You will get an email notification if your site gets accepted. If you
don't get listed within a month of submission, then resubmit. Chances
are that your listing has been declined or ignored.
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Uses Inktomi for its secondary listings when results cannot be found
in its own database.
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For more details, goto:
http://destinationsite.com/c?c=53969.37409.0.28638.14
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